Google Cloud Platform > 实例探究 > 教育民主化：Brainly 凭借 Vision AI 和 Google Cloud 取得的成功

教育民主化：Brainly 凭借 Vision AI 和 Google Cloud 取得的成功

技术

适用行业

用例

服务

关于客户

Brainly 为全球超过 3.5 亿学生、教师和家长提供服务。这是一个知识共享社区，可以帮助学生解决棘手的作业，并允许家长跟踪孩子的进步。

挑战

在教育中，学生在课堂外需要帮助时经常面临挑战。 Brainly 旨在为学生提供一个 24/7 提问和获得专家指导的平台。

解决方案

Brainly 使用 Vision AI 开发了“Snap to Solve”功能，让学生可以拍摄问题照片并立即获得答案。他们还使用 TensorFlow 优化了搜索算法以提高准确性，并使用 Google Cloud 开发了多语言功能。

运营影响

The implementation of the 'Snap to Solve' feature significantly improved the user experience on Brainly's platform. Students found the feature convenient as they no longer had to type in questions manually on their phones. This led to a shift from typed queries to photo queries, resulting in higher engagement. The use of Google Cloud's Vision AI and TensorFlow also improved the accuracy of Brainly's search algorithms and machine learning models, leading to more instant answers and higher user satisfaction. Furthermore, Brainly was able to manage the increased traffic during the COVID-19 pandemic without any performance issues, thanks to the scalability of Google Cloud. The company also benefited from cost efficiencies by being able to switch between online and offline OCR solutions.

数量效益

Brainly's 'Snap to Solve' feature achieved a 70% satisfaction rate.
The feature led to a 6x increase in user engagement compared to traditional typed queries.
Brainly saw a significant increase in paid subscription numbers due to the high satisfaction with the 'Snap to Solve' searches.