公司规模
Large Corporate
国家
- France
产品
- Alteryx Analytics
技术栈
- SQL
- Excel
实施规模
- Enterprise-wide Deployment
影响指标
- Productivity Improvements
- Revenue Growth
技术
- 分析与建模 - 数据即服务
适用行业
- 电子产品
- 公用事业
适用功能
- 销售与市场营销
用例
- 质量预测分析
服务
- 数据科学服务
关于客户
施耐德电气是全球能源管理专家,业务遍及 100 多个国家,拥有 15 万名员工。该公司为多个细分市场提供集成解决方案,包括公用事业和基础设施、工业和机器制造商、非住宅建筑以及数据中心和网络。2013 年,该公司的销售额接近 240 亿欧元,致力于让能源变得安全、可靠、高效、高效和环保。施耐德电气的分析团队负责监督数据质量、数据准确性、轮询数据和增强数据。
挑战
施耐德电气是一家全球能源管理专家,该公司面临着识别高潜力客户和有效部署销售资源的挑战。该公司采用手动方式确定如何以及在何处部署销售资源,这既耗时又低效。销售运营部门和 20 多名销售经理将与分析团队合作,收集数据并评估与每个客户账户相关的众多因素,包括账户规模、垂直市场以及增长和购买历史。这个过程不仅缓慢,而且导致销售团队等待新年开始所需的信息,通常要到二月份才能收到。
解决方案
施耐德电气决定将 Alteryx Analytics 集成到其客户选择流程中。Alteryx 用于自动收集、管理和融合内部和第三方数据,在不到以前所需时间的一半的时间内为销售团队提供深入的见解。这种集成立即加快了公司高潜力客户名单的创建速度。通过比以往更快地从更多数据源提供更深入的见解,分析团队使销售团队能够以强劲的势头开始新的一年。
运营影响
数量效益
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