IDI 成员受益于 PIM 驱动的数据质量
技术
- 分析与建模 - 机器学习
- 功能应用 - 产品数据管理系统
适用行业
- 电子商务
- 设备与机械
适用功能
- 采购
- 销售与市场营销
用例
- 增强现实
- 库存管理
服务
- 系统集成
- 测试与认证
客户
IDI 独立分销商公司
关于客户
IDI Independent Distributors Inc.是一家服务于工业和安全行业的加拿大企业。其大约 104 名股东包括 360 多家分支机构、2,500 名员工、近 2 亿美元的库存、超过 13 亿美元的年总收入和 9 亿美元的购买力。
挑战
成员团体越来越多地参与丰富产品信息，以解决内容质量和客户期望的精确细节方面的差距。 IDI 认识到其成员需要通过中央存储库获得更丰富的数据，以便跨渠道提供一致且值得信赖的产品信息。
然而，该公司也明白，较小的个体分销商可能没有资源自行部署完整的 PIM 解决方案。 IDI 决定对数据管理解决方案进行战略投资，以帮助其成员与数字市场中的高质量内容竞争。通过 PIM 解决方案，IDI 可以构建丰富的产品内容和数字资产的巨大存储库，以帮助其成员跨渠道发展业务
解决方案
IDI 转向市场领先的 EnterWorks Member PIM 解决方案。通过分层订阅级别，IDI 成员可以订阅主目录中的内容并使其成为自己的内容。该计划利用 IDI 的产品内容，同时还允许每个成员根据其公司独特的营销和销售模式定制内容。
所有产品信息和内容都可以在一个平台下进行管理，并使用一套强大的工作流程工具进行内部和外部协作。
运营影响
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