How PiCo helps retailers transform legacy PoS systems for a better customer experience
公司规模
SME
地区
- America
- Asia
- Europe
- Pacific
国家
- Australia
- United Kingdom
- United States
- China
产品
- PiCoHub
- PiCoConnect
- Global IoT SIM
技术栈
- Cloud-based software
- Hardware device
实施规模
- Enterprise-wide Deployment
影响指标
- Customer Satisfaction
- Productivity Improvements
技术
- 平台即服务 (PaaS) - 数据管理平台
适用行业
- 零售
适用功能
- 销售与市场营销
- 商业运营
用例
- 零售店自动化
- 实时定位系统 (RTLS)
- 库存管理
服务
- 云规划/设计/实施服务
- 系统集成
关于客户
PiCo is a Sydney-based company that helps retailers transform their legacy Point-of-Sale (PoS) systems to provide real-time and personalized shopper engagement. The company's unique combination of plug-and-play hardware and scalable cloud-based software empowers brick-and-mortar retailers to monitor sales performance and stock levels, operate loyalty and reward programs, and provide tailored offers to customers – all in real-time. PiCo has helped international brands like Microsoft, Bauer Media, Krispy Kreme, Stella Artois, Subway and Weightwatchers, digitally transform their physical stores in a quick, cost-effective, and flexible way.
挑战
Retailers serving today’s consumers need to provide real-time and personalized shopper engagement. However, many retailers are still using legacy Point-of-Sale (PoS) systems that are not equipped to provide this level of service. These systems often communicate CRM and sales data to the back office in hourly or daily batches, making any real-time interaction with customers at the front-end impossible. This is a significant problem for retailers who want to stay competitive in the modern retail landscape.
解决方案
PiCo developed an end-to-end solution that allows brands to bring aging PoS systems in parity with modern cloud-based retail systems – entirely risk-free. The PiCoHub device can easily plug into any cash register without requiring any system modifications, to record every item sold, as well as information from rewards or loyalty cards. All this data is communicated to the PiCoConnect cloud application where retailers can manage in-store pricing and promotions while staying on top of sales data across an entire store network – in real-time. PiCo uses EMnify’s cloud communication platform deeply embedded in their solution to support their global product rollouts.
运营影响
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