Augment 与 Salesforce 的集成如何简化销售流程
技术
- 分析与建模 - 虚拟和增强现实(AR/VR)软件
适用行业
- 消费品
适用功能
- 销售与市场营销
用例
- 增强现实
客户
可口可乐
关于客户
可口可乐公司是一家美国公司，也是非酒精饮料浓缩物和糖浆的制造商、零售商和营销商。该公司以其旗舰产品可口可乐而闻名，该产品由药剂师于 1886 年发明
挑战
可口可乐德国公司的销售团队过去在销售其饮料冷却器时面临许多挑战。在各种可用的设计和尺寸中，很难找到适合每家商店的理想选择，也很难向顾客展示可口可乐的冷却器在他们的空间中的外观。似乎没有任何解决方案可以让客户快速全面了解产品和布局。
解决方案
通过将 Augment 与其基于 Salesforce 的零售执行应用程序连接起来，可口可乐德国的销售团队能够轻松地销售其冷却器。
销售团队现在可以与客户一起在现场模拟 3D 冷却器配置，以便在产品放置方面做出更明智的决策。他们能够拍摄模拟照片，这些照片会自动附加到 Salesforce 中的正确机会或帐户，以与客户分享。
由于 Augment 可以直接从他们的 CRM 平台实时访问 3D 冷却器模型，产品尺寸和适合性不再是可口可乐德国销售团队的问题。
收集的数据
Connectivity Status, Product Images
运营影响
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