Botify：利用 Google Cloud 推动可持续流量并增加在线收入
技术
- 功能应用 - 企业资源规划系统 (ERP)
- 基础设施即服务 (IaaS) - 公共云
适用行业
- 消费品
- 电子商务
适用功能
- 销售与市场营销
用例
- 交通监控
- 交通模拟
服务
- 云规划/设计/实施服务
- 系统集成
关于客户
Botify 拥有 500 多家客户，包括全球大型零售商、出版商和市场。这些客户的网站上有数千万个页面，需要一个能够处理爬行和渲染内容的数量和速度的合作伙伴。一家全球大型零售商在 Botify 的 SpeedWorkers 的帮助下取得了非凡的成果，将网站页面交付给搜索引擎的速度提高了 40 倍，从而使访问的唯一页面增加了 30%，并增加了近 1000 万美元的 SEO 收入。
挑战
全球 COVID-19 封锁加速了在线销售的增长，导致人们更加关注数字展示和搜索引擎优化 (SEO) 服务。 Botify 是一家企业软件公司，旨在通过人工智能驱动的分析和自动化帮助客户推动可持续流量并增加在线收入。
解决方案
Botify 利用 Google Cloud 更高效地优化网站，提高搜索引擎和用户的可发现性。它利用Google Cloud的BigQuery进行大规模数据存储和分析，实现实时跨数据集查询和数据导出。 Botify 的三个产品套件（Botify Analytics、Botify Intelligence 和 Botify Activation）提供统一的数据模型、AI 支持的建议和有机搜索改进实施。
运营影响
数量效益
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