Technology Category
- Analytics & Modeling - Big Data Analytics
- Analytics & Modeling - Machine Learning
Applicable Industries
- Automotive
- Transportation
Applicable Functions
- Logistics & Transportation
- Warehouse & Inventory Management
Use Cases
- Time Sensitive Networking
- Transportation Simulation
Services
- Data Science Services
The Customer
U.S. Venture
About The Customer
U.S. Venture is recognized as an innovative leader in the energy and transportation industries. The company operates in market segments such as industrial lubricants, tires and parts, alternative fuel applications, transportation strategy optimization, and fueling infrastructure, distribution, and equipment. U.S. Venture’s family of brands includes U.S. Oil, U.S. Gain, U.S. AutoForce, U.S. Lubricants, U.S. Petroleum Equipment, IGEN, Breakthrough, and Tire’s Warehouse. Founded in Appleton, Wis. in 1951, the company has over 2,500 employees and operates in many different industries, including automotive aftermarket, energy, technology, and more.
The Challenge
U.S. Venture, a company operating in diverse industries such as automotive aftermarket, energy, and technology, faced significant challenges in managing and analyzing customer data due to its complexity. The company struggled with creating enterprise tools and processes that could eliminate silos and promote collaboration. The Data and Analytics team at U.S. Venture, established in 2018, initially focused on data warehousing and basic reporting. However, they soon realized the need for advanced analytics at scale. The team faced difficulties in maintaining models and disparate data sources, which could quickly become unmanageable without the right people and tools. Additionally, the team's data scientists and analysts were using a varied set of tools and coding mechanisms, leading to a lack of standardization and collaboration. The individual team members built their own components that lived in different places and were created via their own tools, saved on personal computers, with no visibility for other team members about where projects were and how they were created or functioned.
The Solution
To address these challenges, U.S. Venture implemented Dataiku, a tool that allowed the team to consolidate several processes that were coded differently into a single recipe, making them reusable by everyone. This solution also combined governance and collaboration, providing documentation and project visibility in one place. It automated processes that analysts and data scientists were managing in manual steps, saving time. Excelion Partners, a data science and analytics consulting organization, helped the U.S. Venture team get connected with and trained on Dataiku. The collaboration enabled U.S. Venture and their data scientist counterparts at Excelion to directly collaborate with each other on the same platform. This proved invaluable as it enabled the U.S. Venture team to align with and communicate to the business on their projects. The Data and Analytics team utilized Dataiku to create end-to-end, repeatable flows to reduce the effort and increase the collaboration and accuracy in their data science services.
Operational Impact
Quantitative Benefit
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