ProMarket's Implementation of Sisense for Enhanced Data Analytics and Reporting
Customer Company Size
Mid-size Company
Region
- Europe
Country
- Bulgaria
Product
- Sisense
- Mistral Software POS Solutions
Tech Stack
- Business Intelligence (BI)
- Data Analytics
- Data Processing
Implementation Scale
- Enterprise-wide Deployment
Impact Metrics
- Customer Satisfaction
- Productivity Improvements
- Cost Savings
Technology Category
- Analytics & Modeling - Predictive Analytics
- Analytics & Modeling - Real Time Analytics
- Application Infrastructure & Middleware - Data Visualization
Applicable Industries
- Retail
Applicable Functions
- Business Operation
- Sales & Marketing
- Warehouse & Inventory Management
Use Cases
- Inventory Management
- Predictive Replenishment
Services
- System Integration
- Software Design & Engineering Services
About The Customer
ProMarket is one of the fastest-growing chains of retail stores in Bulgaria, currently managing 25 convenience stores in Sofia with plans to expand to 100 stores. The company employs over 500 people and is known for its competitive pricing, excellent customer service, and shopping innovations, such as introducing Bulgaria’s first self-service checkout counters in 2010. ProMarket aims to provide a seamless shopping experience and is rapidly gaining popularity in the retail market.
The Challenge
ProMarket required timely and accurate reporting and analysis of key metrics, such as sales, inventory, profit by product category, spoilage, and optimal order quantities for each store. The company was struggling to process very large amounts of data (over 40 million rows) from its centralized database. The data processing, transformation, and analytics were extremely time- and labor-consuming, making it impossible to generate some of the analytics required by management. Business partners of two leading BI vendors demonstrated their solutions to ProMarket and provided implementation proposals. However, ProMarket selected Sisense due to its ability to fully meet their requirements, faster customization of reports and dashboards, impressive data processing speed, and lower total cost of ownership.
The Solution
ProMarket formed a project management team of two managers who worked closely with the implementation team from Mistral Software, a system integrator and major supplier of comprehensive POS solutions to the retail and tourism industries. The Sisense integration project took 10 days, excluding a prior two-week planning phase by Mistral Software. A server was purchased for the BI project at a cost of EUR 1500. Sisense now provides ProMarket managers with a comprehensive view of commercial activities and events in each store. It takes only a few minutes to update 30 specific analytic reports and dashboards, which are continuously available to management in both tabular and graphic forms.
Operational Impact
Quantitative Benefit
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