Fraley & Schilling's Digital Transformation with Samsara Connected Operations Cloud

Fraley & Schilling (F&S) is a premier lightweight fleet operator that hauls metal products, building materials, and machinery in the eastern United States. The company operates over 700 trucks, 1,200 trailers, and employs over 650 drivers. F&S is committed to providing a world-class driver experience and continuously improving its operations in a competitive market. The company sought to replace outdated operating models and drive digital transformation across the organization, with a focus on empowering drivers to own their safety journey, personalizing the driver experience, and improving safety.

Fraley & Schilling (F&S), a premier lightweight fleet operator in the eastern United States, was in need of a unified platform to replace outdated operating models and drive digital transformation across the organization. The company was seeking a technology partner that would empower drivers to own their safety journey, personalize their driver experience, and improve safety. The F&S team also needed to automate vehicle and equipment monitoring capabilities to replace unreliable and labor-intensive spreadsheets. The challenge was to ensure continuous driver experience improvements in a competitive market and to build a world-class driver experience.

F&S partnered with Samsara to leverage their Connected Operations Cloud, consolidating their data into one powerful and streamlined platform. The solution included AI Dash Cams, custom Driver App integrations, and the full breadth of the Samsara platform to create a world-class driver experience anchored on safety and operational efficiency. The Samsara Driver App and custom data integrations digitized processes, saving significant time and money in back-office administration. F&S also implemented a proprietary driver performance scoring system, the Fraley Score, leveraging Samsara’s safety, compliance, and efficiency data. This, combined with Virtual Coach and Proactive Driver Coaching, significantly reduced insurance costs. By connecting Samsara Vehicle Telematics with third-party asset maintenance and business intelligence software, F&S improved communication between drivers and maintenance teams, reducing downtime. Samsara’s Smart Trailer solution and AI-powered Site Cameras provided real-time visibility and data consolidation, optimizing trailer utilization and site visibility.

• The implementation of the Samsara Connected Operations Cloud resulted in a significant transformation of F&S's operations. The digitization of processes through the Samsara Driver App and custom data integrations not only saved time and money but also redefined the driver and customer experience. The introduction of a proprietary driver performance scoring system, combined with Virtual Coach and Proactive Driver Coaching, fostered safer habits and improved driver engagement. The connection of Samsara Vehicle Telematics with third-party asset maintenance and business intelligence software improved communication between drivers and maintenance teams, enabling preventative maintenance along routes instead of at terminals. This kept drivers moving and minimized costly downtime. The use of Samsara’s Smart Trailer solution and AI-powered Site Cameras provided real-time visibility and data consolidation, optimizing trailer utilization and site visibility.

• Saved $187,000 and 6,700 hours per year in back-office administration
• Reduced paperwork processing time by 99%
• Reduced insurance costs by 36% from 2020 to 2023