Boosting Productivity by 20%: Brew Interactive's Success with Fireflies

Brew Interactive is a Singapore-based digital marketing agency that has been operating since 2009. They take a custom approach to each client, ensuring that their strategies align with the unique business goals and objectives of each client. The agency was facing a challenge in managing and recalling meeting contents, which was leading to confusion and wasted time during internal discussions. This was impacting their productivity and efficiency, prompting them to seek a solution that would help them accurately capture and recall meeting contents.

Brew Interactive, a digital marketing agency based in Singapore, was facing a significant challenge in managing and recalling meeting contents. The agency was spending an excessive amount of time taking notes from meetings and trying to remember what clients said during each call for future reference. This process was not only time-consuming but also led to a lot of confusion during internal discussions. The team members often remembered the points differently, leading to doubts and misunderstandings. This situation was negatively impacting their productivity and efficiency, as a lot of time was being wasted on recollecting the contents of the meetings instead of focusing on action items.

The solution to Brew Interactive's challenge came in the form of Fireflies, a tool suggested by one of their clients who had experienced its benefits. After a free trial, Marcus Ho, the Director at Brew Interactive, decided that Fireflies was the tool they were looking for to solve their problem. Fireflies, an AI tool for voice, helped the team to accurately capture and recall meeting contents, eliminating the need for manual note-taking and the confusion that arose from differing recollections. By using Fireflies, Brew Interactive was able to focus more on the actual action items that produced results and further improved their service, rather than wasting time on trying to remember and discuss meeting points.

• The implementation of Fireflies brought about significant operational improvements for Brew Interactive. The tool eliminated the need for manual note-taking and the confusion that arose from differing recollections of meeting contents. This allowed the team to focus more on the actual action items that produced results, leading to an improvement in their service. The team was able to save a lot of time, which was previously wasted on discussions about meeting points. This increased efficiency and productivity, allowing them to better serve their clients and meet their unique business goals and objectives.

• Increased productivity by 20%

• Significant time savings from eliminating the need for manual note-taking and recollection of meeting contents

• More time spent on action items that produced results